STAY VITALOUR NORTH STAR
The overarching meaning of Staying Vital is the feeling of having “it.” As in: You’ve got it.
As in: That moment when you feel at the peak of your powers. Like entering a room and turning the heads of everyone in it. Or walking off the court and feeling like you’ve still got game. Whether its aesthetics or athletics, we all want to feel like we’ve still got it. And we don’t ever want to lose it. It is precious. Vital, even.
Whatever your it is, we want you to keep it.
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Creative Director // Sam Perry
Art Director // Ellen Opacich
Writer // Ellie Brzezenski
ECD // Josh Leutz
GCD // Me
Producer // Mallory Sohmer
Lead Designer // Megan Snelton
And the rest of Kolla Studio for making all the things.
